“Are we really friends with our Facebook friends?” Arnaud, a young 37- year-old with 1,200 Facebook friends set off for two months, meeting his Facebook friends and trying to have a NESCAFÉ® with them to see whether they were really his friends. Arnaud looked through the varied profiles of his Facebook friends: childhood friends, an ex-girlfriend, the father of a friend he had felt obliged to accept on Facebook, work colleagues and even people he had never met!