- The name NESCAFÉ® is a combination of the NES in ‘Nestlé’ and the word ‘café’.
- NESCAFÉ® was first introduced in Switzerland in 1938.
- The US Armed Forces were NESCAFÉ® brand ambassadors during WWII as
- NESCAFÉ® was part of their rations.
- NESCAFÉ® GOLD BLEND®, which used freeze-drying technology to make soluble coffee, launched in 1965.